{"id":9302,"date":"2023-04-06T00:00:00","date_gmt":"2023-04-06T00:00:00","guid":{"rendered":"http:\/\/soubory.info\/znalost\/8-kroku-k-efektivnimu-prejmenovani-stranky-na-facebooku-pro-vasi-firmu\/"},"modified":"2023-04-06T00:00:00","modified_gmt":"2023-04-06T00:00:00","slug":"8-kroku-k-efektivnimu-prejmenovani-stranky-na-facebooku-pro-vasi-firmu","status":"publish","type":"post","link":"https:\/\/soubory.info\/znalost\/8-kroku-k-efektivnimu-prejmenovani-stranky-na-facebooku-pro-vasi-firmu\/","title":{"rendered":"8 krok\u016f k efektivn\u00edmu p\u0159ejmenov\u00e1n\u00ed str\u00e1nky na Facebooku pro va\u0161i firmu"},"content":{"rendered":"<div class=\"articlecontent\">\n<div class=\"newlinediv\"><\/div>\n<p> \u010cl\u00e1nek: <\/p>\n<div class=\"newlinediv\"><\/div>\n<p> 1. Porozum\u011bn\u00ed pokyn\u016fm pro pojmenov\u00e1n\u00ed str\u00e1nek na Facebooku: P\u0159ed pokusem o p\u0159ejmenov\u00e1n\u00ed firemn\u00ed str\u00e1nky na Facebooku je d\u016fle\u017eit\u00e9 porozum\u011bt pravidl\u016fm a pokyn\u016fm pro n\u00e1zvy str\u00e1nek na t\u00e9to platform\u011b. Facebook vy\u017eaduje, aby v\u0161echny n\u00e1zvy str\u00e1nek spojen\u00e9 s podnikem dodr\u017eovaly ur\u010dit\u00e9 standardy, nap\u0159\u00edklad aby neobsahovaly slova nebo fr\u00e1ze, kter\u00e9 jsou hanliv\u00e9 nebo ur\u00e1\u017eliv\u00e9, nepou\u017e\u00edvaly p\u0159\u00edli\u0161 mnoho znak\u016f a obsahovaly pouze relevantn\u00ed kl\u00ed\u010dov\u00e1 slova, kter\u00e1 p\u0159esn\u011b popisuj\u00ed podnik. Krom\u011b toho je d\u016fle\u017eit\u00e9 si uv\u011bdomit, \u017ee Facebook povoluje pouze jednu zm\u011bnu n\u00e1zvu str\u00e1nky b\u011bhem ur\u010dit\u00e9ho obdob\u00ed. <\/p>\n<div class=\"newlinediv\"><\/div>\n<p> 2. P\u0159\u00edprava na p\u0159ejmenov\u00e1n\u00ed str\u00e1nky na Facebooku: Jakmile budete m\u00edt jasnou p\u0159edstavu o pravidlech a pokynech pro n\u00e1zvy str\u00e1nek na Facebooku, m\u016f\u017eete se za\u010d\u00edt p\u0159ipravovat na p\u0159ejmenov\u00e1n\u00ed sv\u00e9 str\u00e1nky. To zahrnuje shrom\u00e1\u017ed\u011bn\u00ed nezbytn\u00fdch informac\u00ed a materi\u00e1l\u016f pot\u0159ebn\u00fdch k proveden\u00ed zm\u011bny. Pat\u0159\u00ed sem nov\u00fd n\u00e1zev, kter\u00fd chcete str\u00e1nce p\u0159i\u0159adit, ve\u0161ker\u00e1 loga nebo obr\u00e1zky spojen\u00e9 s nov\u00fdm n\u00e1zvem str\u00e1nky a ve\u0161ker\u00e1 podp\u016frn\u00e1 dokumentace, kterou mo\u017en\u00e1 budete muset poskytnout spole\u010dnosti Facebook za \u00fa\u010delem proveden\u00ed zm\u011bny. <\/p>\n<div class=\"newlinediv\"><\/div>\n<p> 3. Vytvo\u0159en\u00ed nov\u00e9ho n\u00e1zvu pro va\u0161i firemn\u00ed str\u00e1nku: Jakmile shrom\u00e1\u017ed\u00edte pot\u0159ebn\u00e9 informace a materi\u00e1ly, m\u016f\u017eete zah\u00e1jit proces vytv\u00e1\u0159en\u00ed nov\u00e9ho n\u00e1zvu sv\u00e9 firemn\u00ed str\u00e1nky. To zahrnuje brainstorming n\u011bkolika potenci\u00e1ln\u00edch n\u00e1zv\u016f str\u00e1nek, kter\u00e9 odpov\u00eddaj\u00ed pokyn\u016fm stanoven\u00fdm spole\u010dnost\u00ed Facebook. Je d\u016fle\u017eit\u00e9 si uv\u011bdomit, \u017ee nov\u00fd n\u00e1zev str\u00e1nky by m\u011bl reprezentovat firmu, m\u011bl by b\u00fdt snadno vyhledateln\u00fd na platform\u011b a obsahovat relevantn\u00ed kl\u00ed\u010dov\u00e1 slova. Pokud je nav\u00edc n\u00e1zev p\u0159\u00edli\u0161 dlouh\u00fd, zva\u017ete pou\u017eit\u00ed zkratek nebo akronym\u016f. <\/p>\n<div class=\"newlinediv\"><\/div>\n<p> 4. Aktualizace webov\u00fdch str\u00e1nek firmy a dal\u0161\u00edch platforem soci\u00e1ln\u00edch m\u00e9di\u00ed: Jakmile vyberete nov\u00fd n\u00e1zev pro svou firemn\u00ed str\u00e1nku, je d\u016fle\u017eit\u00e9 zajistit, aby byly va\u0161e webov\u00e9 str\u00e1nky a dal\u0161\u00ed platformy soci\u00e1ln\u00edch m\u00e9di\u00ed aktualizov\u00e1ny tak, aby tuto zm\u011bnu odr\u00e1\u017eely. To zahrnuje aktualizaci adresy URL va\u0161ich webov\u00fdch str\u00e1nek, jako\u017e i u\u017eivatelsk\u00fdch jmen a profilov\u00fdch obr\u00e1zk\u016f va\u0161ich ostatn\u00edch \u00fa\u010dt\u016f na soci\u00e1ln\u00edch m\u00e9di\u00edch. Pom\u016f\u017ee to zachovat konzistenci v\u0161ech va\u0161ich online \u00fa\u010dt\u016f a zajist\u00ed, \u017ee z\u00e1kazn\u00edci a stoupenci va\u0161\u00ed firmy va\u0161i str\u00e1nku na Facebooku snadno najdou. <\/p>\n<div class=\"newlinediv\"><\/div>\n<p> 5. Pod\u00e1n\u00ed \u017e\u00e1dosti o zm\u011bnu n\u00e1zvu va\u0161\u00ed str\u00e1nky na Facebooku: Pot\u00e9, co jste aktualizovali sv\u00e9 webov\u00e9 str\u00e1nky a dal\u0161\u00ed platformy soci\u00e1ln\u00edch m\u00e9di\u00ed, m\u016f\u017eete na Facebook podat \u017e\u00e1dost o ofici\u00e1ln\u00ed p\u0159ejmenov\u00e1n\u00ed sv\u00e9 str\u00e1nky. Tato \u017e\u00e1dost bude obsahovat v\u0161echny pot\u0159ebn\u00e9 informace a materi\u00e1ly, jako je nov\u00fd n\u00e1zev, loga nebo obr\u00e1zky spojen\u00e9 s nov\u00fdm n\u00e1zvem str\u00e1nky a ve\u0161kerou podp\u016frnou dokumentaci, kterou p\u0159\u00edpadn\u011b budete muset poskytnout. Po pod\u00e1n\u00ed \u017e\u00e1dosti je d\u016fle\u017eit\u00e9 b\u00fdt trp\u011bliv\u00fd &#8211; proces m\u016f\u017ee trvat a\u017e n\u011bkolik dn\u00ed, ne\u017e bude schv\u00e1len. <\/p>\n<div class=\"newlinediv\"><\/div>\n<p> 6. Upozorn\u011bn\u00ed z\u00e1kazn\u00edk\u016f a sleduj\u00edc\u00edch na zm\u011bnu: Jakmile Facebook \u017e\u00e1dost o zm\u011bnu n\u00e1zvu va\u0161\u00ed str\u00e1nky schv\u00e1l\u00ed, je d\u016fle\u017eit\u00e9, abyste o zm\u011bn\u011b informovali sv\u00e9 z\u00e1kazn\u00edky a sleduj\u00edc\u00ed. To lze prov\u00e9st prost\u0159ednictv\u00edm e-mailu, p\u0159\u00edsp\u011bvk\u016f na soci\u00e1ln\u00edch s\u00edt\u00edch nebo dokonce prost\u0159ednictv\u00edm p\u0159\u00edm\u00fdch zpr\u00e1v na Facebooku. Je d\u016fle\u017eit\u00e9 poskytnout stru\u010dn\u00fd popis zm\u011bny a ujistit sv\u00e9 z\u00e1kazn\u00edky a p\u0159\u00edznivce, \u017ee zm\u011bna je k lep\u0161\u00edmu. <\/p>\n<div class=\"newlinediv\"><\/div>\n<p> 7. Zajist\u011bte, aby se nov\u00fd n\u00e1zev dal vyhled\u00e1vat na Facebooku: Pot\u00e9, co jste sv\u00fdm z\u00e1kazn\u00edk\u016fm a p\u0159\u00edznivc\u016fm zm\u011bnu ozn\u00e1mili, m\u016f\u017eete za\u010d\u00edt zaji\u0161\u0165ovat, aby byl nov\u00fd n\u00e1zev na Facebooku vyhledateln\u00fd. To lze prov\u00e9st tak, \u017ee na platform\u011b vyhled\u00e1te n\u00e1zev str\u00e1nky a ujist\u00edte se, \u017ee se zobrazuje ve v\u00fdsledc\u00edch vyhled\u00e1v\u00e1n\u00ed. Krom\u011b toho m\u016f\u017eete tak\u00e9 pou\u017e\u00edt n\u00e1stroj &#8222;Spr\u00e1vce reklam&#8220; a vytvo\u0159it reklamy, kter\u00e9 v\u00e1m pomohou oslovit \u0161ir\u0161\u00ed publikum a zajistit, aby byl n\u00e1zev va\u0161\u00ed str\u00e1nky snadno vyhledateln\u00fd. <\/p>\n<div class=\"newlinediv\"><\/div>\n<p> 8. Dokon\u010den\u00ed procesu p\u0159ejmenov\u00e1n\u00ed: Nakonec, pot\u00e9 co jste provedli nezbytn\u00e9 kroky k zaji\u0161t\u011bn\u00ed toho, aby byl nov\u00fd n\u00e1zev vyhledateln\u00fd na Facebooku, m\u016f\u017eete proces p\u0159ejmenov\u00e1n\u00ed dokon\u010dit. To zahrnuje aktualizaci n\u00e1zvu str\u00e1nky na v\u0161ech va\u0161ich ostatn\u00edch \u00fa\u010dtech na soci\u00e1ln\u00edch s\u00edt\u00edch a tak\u00e9 proveden\u00ed p\u0159\u00edpadn\u00fdch dal\u0161\u00edch zm\u011bn. Krom\u011b toho je d\u016fle\u017eit\u00e9 sledovat str\u00e1nku, abyste se ujistili, \u017ee je nov\u00fd n\u00e1zev pou\u017e\u00edv\u00e1n konzistentn\u011b na v\u0161ech va\u0161ich online \u00fa\u010dtech. <\/p>\n<div class=\"newlinediv\"><\/div>\n<p> Dodr\u017een\u00edm t\u011bchto 8 krok\u016f m\u016f\u017eete efektivn\u011b p\u0159ejmenovat str\u00e1nku sv\u00e9 firmy na Facebooku a zajistit jej\u00ed spr\u00e1vnou reprezentaci na internetu.  <\/p><\/div>\n<div class=\"questions\">\n<div class=\"questionstitle\">FAQ<\/div>\n<div class=\"question\">\n<div class=\"qtitle\"> Jak zm\u011bn\u00edm n\u00e1zev sv\u00e9 firemn\u00ed str\u00e1nky na Facebooku na 2022?<\/div>\n<p> Abyste mohli zm\u011bnit n\u00e1zev sv\u00e9 firemn\u00ed str\u00e1nky na Facebooku na 2022, mus\u00edte prov\u00e9st n\u011bkolik krok\u016f. Nejprve se mus\u00edte p\u0159ihl\u00e1sit ke sv\u00e9mu \u00fa\u010dtu na Facebooku a p\u0159ej\u00edt na svou firemn\u00ed str\u00e1nku. V horn\u00ed \u010d\u00e1sti va\u0161\u00ed firemn\u00ed str\u00e1nky se nach\u00e1z\u00ed karta s n\u00e1pisem &#8222;O str\u00e1nce&#8220;. Klikn\u011bte na tuto kartu a pot\u00e9 sje\u010fte dol\u016f, kde je naps\u00e1no &#8222;N\u00e1zev&#8220;. Klikn\u011bte na tla\u010d\u00edtko upravit vedle st\u00e1vaj\u00edc\u00edho n\u00e1zvu str\u00e1nky a zadejte nov\u00fd n\u00e1zev, kter\u00fd chcete pro svou str\u00e1nku pou\u017e\u00edt. Po dokon\u010den\u00ed nezapome\u0148te kliknout na tla\u010d\u00edtko &#8222;Ulo\u017eit zm\u011bny&#8220;.  <\/p>\n<\/div>\n<div class=\"question\">\n<div class=\"qtitle\"> Jak zm\u011bn\u00edm svou firemn\u00ed str\u00e1nku na Facebooku?<\/div>\n<p> Abyste mohli zm\u011bnit svou firemn\u00ed str\u00e1nku na Facebooku, mus\u00edte prov\u00e9st n\u011bkolik krok\u016f: <\/p>\n<div class=\"newlinediv\"><\/div>\n<p> 1. P\u0159ihlaste se ke sv\u00e9mu osobn\u00edmu \u00fa\u010dtu na Facebooku a p\u0159ejd\u011bte na svou firemn\u00ed str\u00e1nku. <\/p>\n<div class=\"newlinediv\"><\/div>\n<p> 2. Klikn\u011bte na tla\u010d\u00edtko &#8222;Upravit str\u00e1nku&#8220; v prav\u00e9m horn\u00edm rohu str\u00e1nky. <\/p>\n<div class=\"newlinediv\"><\/div>\n<p> 3. V lev\u00e9m postrann\u00edm menu vyberte mo\u017enost &#8222;Z\u00e1kladn\u00ed informace&#8220;. <\/p>\n<div class=\"newlinediv\"><\/div>\n<p> 4. Zde m\u016f\u017eete upravit n\u00e1zev str\u00e1nky, jej\u00ed kategorii a dal\u0161\u00ed z\u00e1kladn\u00ed informace. <\/p>\n<div class=\"newlinediv\"><\/div>\n<p> 5. Po proveden\u00ed zm\u011bn klikn\u011bte na tla\u010d\u00edtko &#8222;Ulo\u017eit zm\u011bny&#8220; v doln\u00ed \u010d\u00e1sti str\u00e1nky.<\/p>\n<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>\u010cl\u00e1nek: 1. Porozum\u011bn\u00ed pokyn\u016fm pro pojmenov\u00e1n\u00ed str\u00e1nek na Facebooku: P\u0159ed pokusem o p\u0159ejmenov\u00e1n\u00ed firemn\u00ed str\u00e1nky na Facebooku je d\u016fle\u017eit\u00e9 porozum\u011bt pravidl\u016fm a pokyn\u016fm pro n\u00e1zvy str\u00e1nek na t\u00e9to platform\u011b. Facebook vy\u017eaduje, aby v\u0161echny n\u00e1zvy str\u00e1nek spojen\u00e9 s podnikem dodr\u017eovaly ur\u010dit\u00e9 standardy, nap\u0159\u00edklad aby neobsahovaly slova nebo fr\u00e1ze, kter\u00e9 jsou hanliv\u00e9 nebo ur\u00e1\u017eliv\u00e9, nepou\u017e\u00edvaly p\u0159\u00edli\u0161 mnoho &#8230; <a title=\"8 krok\u016f k efektivn\u00edmu p\u0159ejmenov\u00e1n\u00ed str\u00e1nky na Facebooku pro va\u0161i firmu\" class=\"read-more\" href=\"https:\/\/soubory.info\/znalost\/8-kroku-k-efektivnimu-prejmenovani-stranky-na-facebooku-pro-vasi-firmu\/\" aria-label=\"\u010c\u00edst v\u00edce o 8 krok\u016f k efektivn\u00edmu p\u0159ejmenov\u00e1n\u00ed str\u00e1nky na Facebooku pro va\u0161i firmu\">\u010c\u00edst d\u00e1l<\/a><\/p>\n","protected":false},"author":2249,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[4],"tags":[],"class_list":["post-9302","post","type-post","status-publish","format-standard","hentry","category-zalozeni-nove-firmy"],"_links":{"self":[{"href":"https:\/\/soubory.info\/znalost\/wp-json\/wp\/v2\/posts\/9302","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/soubory.info\/znalost\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/soubory.info\/znalost\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/soubory.info\/znalost\/wp-json\/wp\/v2\/users\/2249"}],"replies":[{"embeddable":true,"href":"https:\/\/soubory.info\/znalost\/wp-json\/wp\/v2\/comments?post=9302"}],"version-history":[{"count":0,"href":"https:\/\/soubory.info\/znalost\/wp-json\/wp\/v2\/posts\/9302\/revisions"}],"wp:attachment":[{"href":"https:\/\/soubory.info\/znalost\/wp-json\/wp\/v2\/media?parent=9302"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/soubory.info\/znalost\/wp-json\/wp\/v2\/categories?post=9302"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/soubory.info\/znalost\/wp-json\/wp\/v2\/tags?post=9302"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}