{"id":284,"date":"2023-04-06T00:00:00","date_gmt":"2023-04-06T00:00:00","guid":{"rendered":"http:\/\/soubory.info\/znalost\/prehled-internich-a-externich-zakazniku-zkoumani-definice-a-rozdilu\/"},"modified":"2023-04-06T00:00:00","modified_gmt":"2023-04-06T00:00:00","slug":"prehled-internich-a-externich-zakazniku-zkoumani-definice-a-rozdilu","status":"publish","type":"post","link":"https:\/\/soubory.info\/znalost\/prehled-internich-a-externich-zakazniku-zkoumani-definice-a-rozdilu\/","title":{"rendered":"P\u0159ehled intern\u00edch a extern\u00edch z\u00e1kazn\u00edk\u016f: Zkoum\u00e1n\u00ed definice a rozd\u00edl\u016f"},"content":{"rendered":"<div class=\"articlecontent\">\n<div class=\"newlinediv\"><\/div>\n<p> 1. Co je to intern\u00ed z\u00e1kazn\u00edk? <\/p>\n<div class=\"newlinediv\"><\/div>\n<p> Intern\u00ed z\u00e1kazn\u00edk je jednotlivec nebo subjekt v r\u00e1mci organizace, kter\u00fd p\u0159ij\u00edm\u00e1 slu\u017eby od jin\u00e9ho jednotlivce nebo subjektu v r\u00e1mci t\u00e9\u017ee organizace. Je d\u016fle\u017eit\u00e9 porozum\u011bt pojmu intern\u00ed z\u00e1kazn\u00edk, aby bylo zaji\u0161t\u011bno uspokojen\u00ed v\u0161ech pot\u0159eb podniku a hladk\u00fd chod organizace. <\/p>\n<div class=\"newlinediv\"><\/div>\n<p> 2. Co je to extern\u00ed z\u00e1kazn\u00edk? <\/p>\n<div class=\"newlinediv\"><\/div>\n<p> Extern\u00ed z\u00e1kazn\u00edk je jednotlivec nebo subjekt mimo organizaci, kter\u00fd od organizace p\u0159ij\u00edm\u00e1 slu\u017eby. M\u016f\u017ee to b\u00fdt z\u00e1kazn\u00edk, kter\u00fd nakupuje zbo\u017e\u00ed nebo slu\u017eby od spole\u010dnosti, nebo klient, kter\u00fd vyu\u017e\u00edv\u00e1 slu\u017eeb podniku. <\/p>\n<div class=\"newlinediv\"><\/div>\n<p> 3. Definice intern\u00edho z\u00e1kazn\u00edka <\/p>\n<div class=\"newlinediv\"><\/div>\n<p> Intern\u00edho z\u00e1kazn\u00edka lze definovat jako jednotlivce nebo subjekt v r\u00e1mci organizace, kter\u00fd p\u0159ij\u00edm\u00e1 slu\u017eby od jin\u00e9ho jednotlivce nebo subjektu v r\u00e1mci t\u00e9\u017ee organizace. Je d\u016fle\u017eit\u00e9 pochopit pojem intern\u00edho z\u00e1kazn\u00edka, aby bylo zaji\u0161t\u011bno uspokojen\u00ed v\u0161ech pot\u0159eb podniku a hladk\u00fd chod organizace. <\/p>\n<div class=\"newlinediv\"><\/div>\n<p> 4. Definice extern\u00edho z\u00e1kazn\u00edka <\/p>\n<div class=\"newlinediv\"><\/div>\n<p> Extern\u00ed z\u00e1kazn\u00edk je jednotlivec nebo subjekt mimo organizaci, kter\u00fd p\u0159ij\u00edm\u00e1 slu\u017eby od organizace. M\u016f\u017ee se jednat o z\u00e1kazn\u00edka, kter\u00fd od podniku nakupuje zbo\u017e\u00ed nebo slu\u017eby, nebo o klienta, kter\u00fd vyu\u017e\u00edv\u00e1 slu\u017eeb podniku. <\/p>\n<div class=\"newlinediv\"><\/div>\n<p> 5. Rozli\u0161en\u00ed intern\u00edho a extern\u00edho z\u00e1kazn\u00edka <\/p>\n<div class=\"newlinediv\"><\/div>\n<p> Hlavn\u00edm rozd\u00edlem mezi intern\u00edm a extern\u00edm z\u00e1kazn\u00edkem je vztah mezi nimi a organizac\u00ed. Intern\u00ed z\u00e1kazn\u00edk m\u00e1 s organizac\u00ed p\u0159\u00edm\u00fd vztah, zat\u00edmco extern\u00ed z\u00e1kazn\u00edk m\u00e1 s organizac\u00ed vztah nep\u0159\u00edm\u00fd. Intern\u00ed z\u00e1kazn\u00edci maj\u00ed pravd\u011bpodobn\u011b v\u011bt\u0161\u00ed znalosti o organizaci a jej\u00edch produktech, zat\u00edmco extern\u00ed z\u00e1kazn\u00edci nemus\u00ed b\u00fdt s organizac\u00ed a jej\u00edmi produkty tak dob\u0159e obezn\u00e1meni. <\/p>\n<div class=\"newlinediv\"><\/div>\n<p> 6. Identifikace intern\u00edch a extern\u00edch z\u00e1kazn\u00edk\u016f <\/p>\n<div class=\"newlinediv\"><\/div>\n<p> Chcete-li identifikovat intern\u00edho z\u00e1kazn\u00edka, pod\u00edvejte se na odd\u011blen\u00ed v r\u00e1mci organizace. Za intern\u00edho z\u00e1kazn\u00edka bude pova\u017eov\u00e1na ka\u017ed\u00e1 fyzick\u00e1 nebo pr\u00e1vnick\u00e1 osoba, kter\u00e1 poskytuje slu\u017eby jin\u00e9 fyzick\u00e9 nebo pr\u00e1vnick\u00e9 osob\u011b v r\u00e1mci t\u00e9\u017ee organizace. Chcete-li identifikovat extern\u00edho z\u00e1kazn\u00edka, pod\u00edvejte se na ty, kte\u0159\u00ed nakupuj\u00ed nebo vyu\u017e\u00edvaj\u00ed slu\u017eby \u010di produkty organizace. <\/p>\n<div class=\"newlinediv\"><\/div>\n<p> 7. P\u0159\u00ednosy porozum\u011bn\u00ed intern\u00edm a extern\u00edm z\u00e1kazn\u00edk\u016fm <\/p>\n<div class=\"newlinediv\"><\/div>\n<p> Jasn\u00e9 porozum\u011bn\u00ed intern\u00edm a extern\u00edm z\u00e1kazn\u00edk\u016fm m\u016f\u017ee organizaci pomoci zv\u00fd\u0161it spokojenost a loajalitu z\u00e1kazn\u00edk\u016f. Pochopen\u00edm pot\u0159eb a o\u010dek\u00e1v\u00e1n\u00ed z\u00e1kazn\u00edk\u016f m\u016f\u017ee organizace zajistit, aby jej\u00ed slu\u017eby a produkty spl\u0148ovaly pot\u0159eby z\u00e1kazn\u00edk\u016f. <\/p>\n<div class=\"newlinediv\"><\/div>\n<p> 8. P\u0159\u00edklady intern\u00edch a extern\u00edch z\u00e1kazn\u00edk\u016f <\/p>\n<div class=\"newlinediv\"><\/div>\n<p> Mezi p\u0159\u00edklady intern\u00edch z\u00e1kazn\u00edk\u016f pat\u0159\u00ed odd\u011blen\u00ed jako \u00fa\u010detnictv\u00ed, marketing a lidsk\u00e9 zdroje. Tato odd\u011blen\u00ed poskytuj\u00ed slu\u017eby ostatn\u00edm odd\u011blen\u00edm v r\u00e1mci organizace. Mezi p\u0159\u00edklady extern\u00edch z\u00e1kazn\u00edk\u016f pat\u0159\u00ed z\u00e1kazn\u00edci, kte\u0159\u00ed od podniku nakupuj\u00ed zbo\u017e\u00ed nebo slu\u017eby, nebo klienti, kte\u0159\u00ed vyu\u017e\u00edvaj\u00ed slu\u017eeb podniku.  <\/p><\/div>\n<div class=\"questions\">\n<div class=\"questionstitle\">FAQ<\/div>\n<div class=\"question\">\n<div class=\"qtitle\"> Co jsou intern\u00ed z\u00e1kazn\u00edci?<\/div>\n<p> Intern\u00ed z\u00e1kazn\u00edci jsou zam\u011bstnanci v r\u00e1mci podniku, kte\u0159\u00ed se p\u0159i pln\u011bn\u00ed sv\u00fdch \u00fakol\u016f spol\u00e9haj\u00ed na ostatn\u00ed zam\u011bstnance. Jsou p\u0159\u00edjemci slu\u017eeb nebo v\u00fdrobk\u016f, kter\u00e9 podnik vyr\u00e1b\u00ed. Nap\u0159\u00edklad \u00fa\u010detn\u00ed odd\u011blen\u00ed by bylo intern\u00edm z\u00e1kazn\u00edkem odd\u011blen\u00ed lidsk\u00fdch zdroj\u016f.  <\/p>\n<\/div>\n<div class=\"question\">\n<div class=\"qtitle\"> Jak\u00fd je p\u0159\u00edklad intern\u00edho z\u00e1kazn\u00edka?<\/div>\n<p> Intern\u00ed z\u00e1kazn\u00edk je zam\u011bstnanec spole\u010dnosti, kter\u00fd vyu\u017e\u00edv\u00e1 produkty nebo slu\u017eby jin\u00e9ho odd\u011blen\u00ed v r\u00e1mci t\u00e9\u017ee spole\u010dnosti. Nap\u0159\u00edklad marketingov\u00e9 odd\u011blen\u00ed m\u016f\u017ee b\u00fdt pova\u017eov\u00e1no za intern\u00edho z\u00e1kazn\u00edka obchodn\u00edho odd\u011blen\u00ed.  <\/p>\n<\/div>\n<div class=\"question\">\n<div class=\"qtitle\"> Jak\u00fd je p\u0159\u00edklad extern\u00edho z\u00e1kazn\u00edka?<\/div>\n<p> Extern\u00ed z\u00e1kazn\u00edk je osoba nebo organizace, kter\u00e1 od spole\u010dnosti nakupuje zbo\u017e\u00ed nebo slu\u017eby. Nap\u0159\u00edklad maloobchodn\u00ed prodejna m\u016f\u017ee m\u00edt extern\u00ed z\u00e1kazn\u00edky, kte\u0159\u00ed v n\u00ed nakupuj\u00ed zbo\u017e\u00ed.  <\/p>\n<\/div>\n<div class=\"question\">\n<div class=\"qtitle\"> Jak\u00fd je rozd\u00edl mezi intern\u00edmi a extern\u00edmi z\u00e1kazn\u00edky, uve\u010fte p\u0159\u00edklad ka\u017ed\u00e9ho z nich?<\/div>\n<p> Intern\u00ed z\u00e1kazn\u00edci jsou zam\u011bstnanci spole\u010dnosti, kte\u0159\u00ed vyu\u017e\u00edvaj\u00ed jej\u00ed v\u00fdrobky nebo slu\u017eby. \u0158\u00edk\u00e1 se jim tak\u00e9 intern\u00ed z\u00e1kazn\u00edci. Extern\u00ed z\u00e1kazn\u00edci jsou jednotlivci nebo organizace, kte\u0159\u00ed nakupuj\u00ed v\u00fdrobky nebo slu\u017eby spole\u010dnosti. \u0158\u00edk\u00e1 se jim tak\u00e9 extern\u00ed zainteresovan\u00e9 strany.  <\/p>\n<\/div>\n<div class=\"question\">\n<div class=\"qtitle\"> Jak\u00fd je v\u00fdznam pojm\u016f intern\u00ed a extern\u00ed?<\/div>\n<p> Intern\u00ed se vztahuje k organizaci samotn\u00e9, zat\u00edmco extern\u00ed se vztahuje ke v\u0161emu mimo organizaci.<\/p>\n<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>1. Co je to intern\u00ed z\u00e1kazn\u00edk? Intern\u00ed z\u00e1kazn\u00edk je jednotlivec nebo subjekt v r\u00e1mci organizace, kter\u00fd p\u0159ij\u00edm\u00e1 slu\u017eby od jin\u00e9ho jednotlivce nebo subjektu v r\u00e1mci t\u00e9\u017ee organizace. Je d\u016fle\u017eit\u00e9 porozum\u011bt pojmu intern\u00ed z\u00e1kazn\u00edk, aby bylo zaji\u0161t\u011bno uspokojen\u00ed v\u0161ech pot\u0159eb podniku a hladk\u00fd chod organizace. 2. Co je to extern\u00ed z\u00e1kazn\u00edk? Extern\u00ed z\u00e1kazn\u00edk je jednotlivec nebo &#8230; <a title=\"P\u0159ehled intern\u00edch a extern\u00edch z\u00e1kazn\u00edk\u016f: Zkoum\u00e1n\u00ed definice a rozd\u00edl\u016f\" class=\"read-more\" href=\"https:\/\/soubory.info\/znalost\/prehled-internich-a-externich-zakazniku-zkoumani-definice-a-rozdilu\/\" aria-label=\"\u010c\u00edst v\u00edce o P\u0159ehled intern\u00edch a extern\u00edch z\u00e1kazn\u00edk\u016f: Zkoum\u00e1n\u00ed definice a rozd\u00edl\u016f\">\u010c\u00edst d\u00e1l<\/a><\/p>\n","protected":false},"author":272,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[3],"tags":[],"class_list":["post-284","post","type-post","status-publish","format-standard","hentry","category-obchodni-technologie-a-zakaznicka-podpora"],"_links":{"self":[{"href":"https:\/\/soubory.info\/znalost\/wp-json\/wp\/v2\/posts\/284","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/soubory.info\/znalost\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/soubory.info\/znalost\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/soubory.info\/znalost\/wp-json\/wp\/v2\/users\/272"}],"replies":[{"embeddable":true,"href":"https:\/\/soubory.info\/znalost\/wp-json\/wp\/v2\/comments?post=284"}],"version-history":[{"count":0,"href":"https:\/\/soubory.info\/znalost\/wp-json\/wp\/v2\/posts\/284\/revisions"}],"wp:attachment":[{"href":"https:\/\/soubory.info\/znalost\/wp-json\/wp\/v2\/media?parent=284"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/soubory.info\/znalost\/wp-json\/wp\/v2\/categories?post=284"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/soubory.info\/znalost\/wp-json\/wp\/v2\/tags?post=284"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}